Description MOOC SEO: Master the basics of SEO (Search Engine Optimization). 2016 has been a year of great change in the Google algorithm. Learn what's behind a good current SEO strategy, including keyword planning, content optimization, link building, semantic markers, Ecommerce SEO, local search and mobile strategy.
It was like a birth, but finally the great day has arrived! The MOOC SEO that prepare Helena Casas and myself with the University of Vic - Universitat Central de Catalunya, is finally online.
But what is a MOOC?
The acronym MOOC are "Massive Open Online Course" ie massive open online course. This means that the course is open to everyone and is 100% online.
In fact it is a course in which teaching is taught through video. Specifically 21 training videos average about 5 minutes each.
Why an SEO MOOC?
Well, the SEO has changed a lot during this 2016, the large deployment of semantic responses from Google, the creation of the Knowledge Graph, changes in Pinguin, etc. So along with Helena Casas decided it would be nice to create a series of videos explaining today, how SEO works. And since both are teachers of Multimedia degree at the University of Vic and this university has one great soundstages to film this type of video, plus highly qualified staff to edit, create decided under his banner.
MOOC How does SEO work?
The MOOC consists of short videos in which deepens in each of the aspects that affect SEO. The course is organized in modules formed by 2 or 3 videos. After each module an online test is performed to ensure that the student makes a progression in their knowledge.
At the end of MOOC students will be able to realize the strategic SEO plan for a company ... and in fact, this is the final exercise.
The course lasts 6 weeks.
Does SEO MOOC free or paid?
Como la mayor parte de MOOC, éste puede realizarse de forma gratuita y obtener así el certificado de “Participación en curso de SEO: Posicionamiento en Buscadores”, pero puesto que el curso se imparte dentro de la plataforma universitaria MiriadaX, se ofrece también un certificado oficial, previo pago de su coste, a aquellos inscritos que lo soliciten y que hayan logrado el 100% de todos y cada uno de los módulos del curso. Este certificado reconoce la superación, con éxito, del curso. Puede descargarse como un diploma en formato PDF y como un badge, que además, se muestra en la plataforma y puede exportarse a “Mozilla Open Badges”. El coste del certificado de superación de este curso es de 40 € (impuestos incluidos).
Where will I find more information about the SEO MOOC?
For here: Mooc de SEO on the website of Miriadax (MOOC platform university in Castilian and Portuguese)
I hope it is of your interest and we let's see MOOC in :-)
Specialist Digital Marketing Strategy and Digitization Process. I help businesses and territories to develop thanks to the use of Internet in their business strategies.
Impart conferences, training and consulting for over 20 years. Program Director of the Degree of Entrepreneurship Digital (Digital Business) La Salle - URL.
My digital DNA comes from Intercom (creators of Infojobs, Softonic, eMagister, Solostocks, among other companies). I created my first website in 1994 and started my first online business in 1998.
I am at your disposal for whatever you need. Let's talk.