Tool that calculates the value of a website

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Today we put online a calculator that can determine much is a website. We have done it because this is one of the questions that I am usually asked in class. Surely, if you have a website, you have also asked yourself "How much is my website worth?".

To find out how much your website is worth, first ask yourself some questions, and then we will indicate how much you could bill with an advertising-based business model and how much in an e-commerce based business model. With this we are able to make an initial evaluation of your website that can be useful in case you need to evaluate it.

How to calculate the value of a website? and How to calculate the turnover of a business online?

Every day I see business plans made by my students in predicting revenue from advertising or e-commerce totally exaggerated. This tool can help predict income of a portal based on their traffic. Thus, the performance of the financial plan in a business plan can go extrapolating growth of a website (which are a function of network externality of the business) and from these data and with the help of this tool, you can predict potential advertising revenue.

The issue of determining the growth of a portal based on network externalities of their business model is not easy. In a business where the growth model of its users is linear, usually it grows very slowly. In a business type marketplace (where supply and demand, such as They are growths of between 12% and 15% per month (geometric) in a business network type (eg Linkedin) growths are much stronger and can exceed 20% monthly geometric.
In this regard, when I worked in Intercom I wrote an article that may be of interest: Why free content raises the billing? (OGame)

Returning to the subject of calculating the income of a portal, if we are able to extrapolate the growth in the number of users of our online service, with this tool we can have a potential clue to the billing page. So you can help us get more realistic business plans when the portal business model is based on selling advertising.

By the way, I almost forgot ... if you want to know how much is a website worth, here is the link to the calculator:

We talk to each other.

23 replies
  1. adnan
    adnan says:

    Montserrat Hello! I would like to share with you a couple of links.

    1st to calculate value of your website and check the detailed statistics of your website. Alexa, google pagerank, Social Networks.

    Value Request Web:

    2nd link is to calculate your google pagerank with a click. in 2nd links are also available pagerank buttons to place on your website easily.

    We Pagerank:

    The two pages are 99% in Spanish.

    Thanks for your attention

    A greeting !!

  2. Carlos
    Carlos says:

    I believe that all these pages are similar. Some have separate data and other less interesting. I to add to the list that is present here add . It would be nice an article in which each site was analyzed and the estimated value and the actual value is seen. For example I searched the police insignia and left me winning only 47 euros per month which obviously should not be the case. I think these pages are very close if you type adsense advertising models but not if you have an online business.

  3. Montserrat
    Montserrat says:

    Thanks Joan, Hypestat think it takes the data from Alexa ranking and from there extrapolates the number of website visits. The other: Trafuka seems more a web of spam ... I would not use it, Hypestat itself. So thanks for the comment. A hug.

  4. david
    david says:

    Hello Montserrat, I think that these tools are more of a toy than anything else, they do not really value the entire web, let alone the income, as they have said in a comment above, value one of the webs with which I work for less than what you invoice in a day, and I say well, invoice, that you do not earn, that in the end we always forget about costs when it comes to saying what you earn. In other words, we do not distinguish between how much is earned and how much profit is obtained, which in the end is what matters.

  5. Peñarroya Montserrat
    Peñarroya Montserrat says:

    Moving away, trusting the tool you can trust… it is not made for any diabolical purpose :-)
    But obviously, you should not take the assessment at face value. This is how it is done when you work for a company that values ​​other companies, but the final value always depends on at what price you would accept a purchase offer and at what price someone would make that offer.
    The calculator only gives you indications of the range in which it would be appropriate to move in case you want to sell your company or you want to buy one.
    I hope I've been helpful.
    A hug

  6. Edu
    Edu says:

    Dado que casi todas las herramientas del post ya no están disponibles, decir que yo la herramienta que uso suele ser esta, que quizás no calcule el valor real pero sí aproximado:

    Eso sí; únicamente tiene en cuenta el número de visitas, por lo que la temática o el nicho o cualquier ingreso que no venda de publicidad, no cuenta.

    a greeting

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