This Master program provides the tools and knowledge necessary to incorporate the Internet into the analysis and decision-making within the field of marketing and international business.
Internet accompanies the process of internationalization of a company in its different phases, and even today, is used to reach foreign markets as the main channel.
Marketing online is reinventing itself when it has to act in different markets where the product or service, where a customer of another culture, demographics and different geography adapts, and where promotion and online advertising are supported with different tools.
Montserrat teaches the subject of:
- International Social networks.
For more information, please click on this link: Master in International Digital Marketing - ESCI
Specialist Digital Marketing Strategy and Digitization Process. I help businesses and territories to develop thanks to the use of Internet in their business strategies.
Imparto conferencias, formación y consultoría desde hace más de 20 años. Directora de Programa del Grado de Emprendeduría Digital (Digital Business) de La Salle – URL.
My digital DNA comes from Intercom (creators of Infojobs, Softonic, eMagister, Solostocks, among other companies). I created my first website in 1994 and started my first online business in 1998.
I am at your disposal for whatever you need. Let's talk.