Next Tuesday, October 28, at 6:30 p.m., the presentation of a new edition of the Master in Search Engine Positioning and Digital Marketing will be held in the Auditorium of the Ramblas building of the Pompeu Fabra University (Ramblas 32, Barcelona), as well as a round table on Web Search Engines.
I have the pleasure of sharing a round table with Fernando Macia of Human Level Communications, who will talk about SEO and with Cristofol Rovira from the Research Group DigiDoc from UPF who will talk about training and research in search engines. I will talk about SEM (Search Engine Marketing) and explain "The 6 techniques that will help us optimize our search engine marketing budget«.
Each of us will present our vision of search engines and share experiences related to market intelligence, content strategy and brand positioning.
At the end of the presentations, a debate will be held in which attendees will be able to ask questions.
I think it will be an interesting event, both because the three points of view and the approaches to search engines of the three speakers are very different, and because it is not every day that you can hear Fernando Macià and Cristòfol Rovira. I am sure that I myself will learn a lot of new things. Also, as the Master is online, it is a very good opportunity to get to know the students who attend the event, this way, when we talk to them in the discussion forums we will be able to put a face to them... which is something that I always miss in this type of training.
See you!
More information about the event: Search Engine Optimization Roundtable
This is the presentation I used to illustrate my talk:
We talk to each other.
