Every day I receive emails from people asking me for advice when choosing a Digital Marketing course in Barcelona, so I finally decided to write this post to see if it can be of help to more people.
About Masters and Postgraduate Degrees, and Digital Marketing
I don't know all the programs or all the schools (in fact, I know a tiny bit of the Digital Marketing training offered in Barcelona), but I can recommend the following programs because I teach in them and I know them well:
Master in Search Engines from IDEC – Pompeu Fabra UniversityThis master's degree is taught 100% online and is focused on SEO and SEM. I participate in the SEM part, but I can attest that SEO is in the hands of true professionals and experts in the field.
Master in Marketing Management and Digital Distribution, from the UAB – This master's degree is specialized in Digital Marketing, although Strategic Marketing is also taught (it is unthinkable to carry out Digital Marketing actions without a knowledge base in Marketing) and it is 100% online. The first edition will take place in May 2010. It is not yet included on the UAB Online Master's website (…we are working on it), but you can request information through the website of the UAB Online Master's Degrees. Master's Programs in Marketing and Distribution from the UAB (I will include the link to the master's information in this post).
In the following UAB Masters I teach the subject of Digital Marketing, although they are not specialized in this matter:
- Master in Marketing, Trade and Distribution Management This master's degree has both an in-person and an online version, and several editions of both are held each year.
- Master in International Business Management It is also a master's degree, either in-person or online, with several editions throughout the year.
- Master in Eurasian International Business This master's degree is taught in person and is taught in English. There are two editions throughout the year.
- Mango Master in Fashion and Design Industry ManagementThis master's degree is face-to-face and consists of one annual edition.
- Master in Event Management and Organization – Business TourismThis master's degree is semi-presential and is taught once a year.
- Postgraduate in International Trade and MarketingThis master's degree is semi-presential and is taught several times a year.
At CETT, the School of Tourism and Hospitality linked to the University of Barcelona: Master in eTourism: Marketing and Commercialization StrategiesThis master's degree is taught in person and is taught once a year.
At the CEI of the University of Barcelona: Master in Globalization, International Trade and Emerging MarketsThis master's degree is taught in person once a year. I participate in the section dedicated to SEO.
About Courses and Sessions
Throughout the year I teach or participate as a teacher in many Digital Marketing and SEO courses. Some of them are one-day courses, others are 4 or 5 sessions of 4 hours each.
The best way to find out about all the courses and sessions I take part in is by subscribing to this blog. Every time I schedule a session or course in my diary, I write a post (…or at least I try to).
You can check them all by clicking here: Courses and Conferences
To subscribe to the blog, simply enter your email address in the box that appears in the left column (at the top).
5 responses
Montse
I am sending you the link to the postgraduate course in question.
http://www.postgradomarketingonline.com/
If not, I would like to know which postgraduate courses you are referring to in which you will provide advice.
Thank you so much!
greetings
Carlos, please be more specific… (sorry, there are many programs at the UAB)
There is a postgraduate course in Digital Marketing at the UAB in which I do not teach (it is organised by a different team from mine, which is the one for marketing masters). But there is a specialisation in marketing masters in which I am the one who teaches the classes. Can you send me the URL of the postgraduate course you are talking about, please?
Montse
I want to know if you will provide advice on the Postgraduate Course in Digital Marketing at the UAB.
greetings.
Thank you for your contribution Oriol, I know that La Salle offers very good training in new technologies, so I thank you for this reference.
A big hug.
Montse.
Hello Montserrat,
Thanks for the training references. I recently attended the presentation of La Salle's BCM: Brand Community Management Postgraduate Course. I found their approach to "new professions" emerging in the world of marketing quite interesting.
More information at: http://www.salle.url.edu/portal/masters/masters-marketing-bcm-barcelona
Greetings,
Oriol Peña.