Use Google Analytics in real time
It is possible that all the hustle involved Christmas and the days leading up to it, you have not noticed that in google Analytics now it offers data about visits to your website in real time.
The truth is that since a few months ago google Analytics displays real-time data (the Google news was made on 29 September), but talking to students and clients I realize that many people are not aware of it, especially because Google only displays this data in the new version of the Web interface and people accustomed to the old it costs a little change.
View real-time data is useful for many tasks:
- To monitor in real time an advertising campaign (Adwords or not).
- To see immediately the effect of a message posted on Twitter or Facebook on our website.
- The effect of an appearance on traditional media.
- And why not, to satisfy your curiosity also in real time.
Knowing the real-time data instead of the 2 or 3 regular hours can give us a good margin for maneuver to change the settings of any campaign or to modify the landing page of an announcement so that we can further increase the conversion our visits.
In short, if you have not already done so, this is a good reason to go and the new version of google Analytics and adapt to the new way to display data from our website.
Especialista en estrategia en Marketing Digital. Impartiendo conferencias, formación y consultoría desde hace más de 20 años.
If I had realized, though still I am working with the old interface. happy 2012
I learned in a few days and see it very useful for the reasons you mentioned also. Montse hug!
I find it very interesting and important. Many times we need to see immediately the effects of a campaign or message.
Muy bueno info. Lucky me que encontré recientemente su sitio web por casualidad (stumbleupon).
he guardado para más adelante! y me ha ayudado las cargas.
Estoy esperando dar una contribución y ayudar diferentes usuarios como su
ayudados me. Buen trabajo.