Find out why Google Adwords and Google Analytics show different results

Share on whatsapp
Share on linkedin
Share on facebook
Share on twitter

Content of this article

These days I'm giving my classes in the Master Search Engine IDEC-UPFSo I have a lot of students asking questions about Google Adwords, SEO and Google Analytics.

One of the recurring questions is "why when I check the results of a campaign Adwords these do not match the data provided by Google Analytics me".

Well ... I'm not going to write an article on why reaching forth since Google already has done for me :-)
Here is a link that Google explains each of the parameters that differ in control Adwords campaigns about Google Analytics and why they differ.

Document: Why Google Adwords and Google Analytics show different results.

I hope you find it useful.

A big hug.

8 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

New book on sale now

Make your business grow online

This website uses its own and third-party cookies to obtain statistics and store data. Its objective is to be able to offer you a better service. You can consult more information about the cookies on this site by clicking here.