In the analysis of the factors influencing the implementation and development of e-commerce companies, we find that there empirical evidence that there is a relationship between personal characteristics of managers of enterprises and the successful adoption of such tools.
This is precisely what I'm looking at right now as part of my PhD. To this end, I examine the most relevant articles in this research area and make my own fieldwork. I'm focusing on all the features, but especially in the age, since there are many researchers who have identified a correlation between the age of management and electronic commerce.
This is where I need your help!
If I want to write a quality article with good research, hard data and validating or refuting previous research and my hypothesis, I need to own empirical data.
To do this, I have prepared an online survey of directors of Catalan companies who practice some form of electronic commerce. Understanding e-commerce in its broad definition of the term: any transaction initiated on the internet. That is, almost any company today.
The survey is hanging here:
I will be most grateful if stuffed. It will not take more than 2 minutes and the questions are very simple and anonymous.
Por si te puede ser de utilidad: la encuesta la he realizado con Survey Monkey. Una herramienta que permite realizar encuestas online. Tiene una versión gratuita y una de pago. La que verás clicando en el enlace anterior es la de pago, que permite incluir el logo de la empresa, tener varias encuestas a la vez y en general gestionar toda la información que necesito para el doctorado. Ambas versiones disponen de aplicación para Facebook que permiten incorporar la encuesta en tu perfil (es lo que yo haré esta tarde).
Create the survey is not difficult but there are many types of question, so it is first necessary to take the time to go see all the possibilities of the tool. It also goes well see the examples that they themselves propose. They have multilingual version.
Well that's it. Again, I ask for your help if you work or you worked for a company based in Catalonia. Please make this survey https://www.surveymonkey.com/s/57WC9JC and share the link with people who think you can also participate.
A big hug.
Especialista en estrategia en Marketing Digital. Impartiendo conferencias, formación y consultoría desde hace más de 20 años.