As of April 21, Google is including a new variable in the algorithm that ranks searches: Mobile websites will rank better.
For now, This only affects mobile searchesThat is, if we search from a desktop, Google shows the algorithm without this variable, however, if we search from a mobile or tablet, Google changes the results and favors websites with a mobile version or with designs responsive.
How can I tell if Google sees my mobile website or not?
We have 2 ways to know:
- Google's mobile-friendly website optimization tool. Google has created a tool that tests your website from a mobile perspective. You can find it here: Google mobile test
- They have created a new section in Google Webmasters –> Search traffic –> Mobile usability in which they perform a test on your page and indicate the errors from a mobile perspective that they observe on your website.
It is a change that makes a lot of sense and that has been very well received by me.
I hope that this information is useful to you and that if you haven't done so yet, you will adapt your website to mobile devices as soon as possible. Google accepts both options: the creation of a specific mobile website, or a responsive design (which adapts to the screen resolution of the user's device).
The source of this information is Google directly. You can read the article in which it informs users of this change by clicking here: Finding more mobile-friendly websites
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6 responses
Google will constantly change its algorithm and we will have to adapt. Thanks for the post.
Very good article. It was one of the most anticipated changes from Google, so it didn't come as a surprise. Still, we have to adapt. Greetings.
Good post. A change that was already coming and for which those who are not prepared should get their act together. Greetings.
Normally, Google always wants websites to adapt as much as possible to the user, and mobile is the closest medium to this today.
Great post. It's clear that Google will always look out for its users, and the mobile platform is one of the ones that is expanding the most among them. Greetings.
Thanks, good article, it was about time they launched that algorithm.