ACC1Ó (formerly COPCA and CIDEM) has just published the grants and subsidies for 2009. The program that interests us most at the company level is the 2bDigital (read "to be digital«), which helps companies based in Catalonia to export more using digital tools and the Internet.
This program is carried out in two phases:
- Help for creating an International Online Marketing Plan: which includes a competitor analysis, an analysis of the target audience in the defined market, an analysis of the different value propositions for each segment of the target audience, and the basic guidelines for achieving a customer-oriented website that is correctly positioned. Acc1o values this plan at 2,100 euros and pays companies half of this amount.
- Help for creating an International Online Action Plan: which includes search engine positioning, creation of SEM campaigns, creation of advertising campaigns, management of the client company's presence in international markets, etc. Acc10 values this plan at 2,100 euros and pays companies half of this amount.
Once the phases have been completed, Acc10 also pays the 30% (up to a maximum of 3,000 euros) of the expenses incurred by the company in adapting its website to the Marketing Plan or in redoing it again.
It also pays 50% (up to a maximum of 1,000 euros) of the company's Digital Marketing expenses during 2009. For example, expenses on SEM campaigns or expenses to be present in a paid marketplace.
If you want more information about this, here you will find the official document with this information: COPCA's 2BDigital
If you prefer that we inform you directly and explain how we can adapt the 2BDigital program to the needs of your company, do not hesitate to contact with GEAIPC. We are at your disposal.
