Class Slides Advanced WordPress

Yesterday I had the pleasure of teaching a class of Advanced WordPress, especially designed for tourism businesses. The event was organized the Tourist Board of the Costa Brava Gone to cabo and the magnificent Auditorium of the Technological Park of the University of Girona.

This class was the second part of the class Creating Websites using WordPress, y ya dábamos por supuesto que todos los asistentes sabían cómo utilizar un WordPress y las utilidades de sus funciones básicas. Así que dedicamos las 4 horas de clase a mejorar la instalación base de WordPress para conseguir una página web con un mejor posicionamiento en buscadores, a conocer cómo incluir los códigos de Google Analytics, a cómo conseguir una página web con un buen formulario de contacto, una zona con suscripción a una newsletter o a novedades de la web, vimos un gran número de plugins que pueden sernos de utilidad en la página web de un hotel o de cualquier establecimiento turístico, vimos cómo crear una landing page para una campaña (y conseguir que esta página no aparezca en el menú) y vimos también ejemplos de páginas de hoteles creadas utilizando WordPress.

Overall, I think the students were well prepared to work a little more on their projects and get excellent web professionals with all the features necessary for their business sites.

I used slides to illustrate my explanations are as follows.

I hope you find them useful.

A hug.

Peñarroya Montserrat

Specialist Digital Marketing Strategy and Digitization Process. I help businesses and territories to develop thanks to the use of Internet in their business strategies.

Impart conferences, training and consulting for over 20 years. Program Director of the Degree of Entrepreneurship Digital (Digital Business) La Salle - URL.

My digital DNA comes from Intercom (creators of Infojobs, Softonic, eMagister, Solostocks, among other companies). I created my first website in 1994 and started my first online business in 1998.

I am at your disposal for whatever you need. Let's talk.